Alexander McQueen has unveiled its Fall 2014 ad campaign, which has been shot in London by Steven Klein, and stars Edie Campbell who also appeared in the brand’s fall advertisements last year. The campaign reflects the mood of the fall runway show, and its “essence of romantic and wild beauty,” according to the brand.

A fragile and childlike Campbell appears as a ghostly figure, half asleep on a carved wooden chair in an old yet grand home; she caresses a dark horse and lounges on an inky black bed while dressed in a sheer, feathery gown, Sarah Burton’s fairy tale-inspired designs.