DAVID YURMAN FLAGSHIP STORE IN PARIS

DAVID YURMAN FLAGSHIP STORE IN PARIS

A closer look at the design details of David Yurman's first flagship store in Paris located at 245 Rue Saint-Honoré.

July 22, 2022

The David Yurman flagship store in Paris reflects the jewelry brand’s roots in artistry with a modern take on classic materials and an entrance framed by hand-forged, bronzed gates.

The Paris flagship store expresses the evolution of the brand, spearheaded by Evan Yurman, who apprenticed with the company for 20 years. During that time, he guided development of its men’s jewelry business, which now represents more than 25% of total sales, and served as chief creative officer, a title he continues to hold.

“Paris is a place of inspiration. It’s where creative dialogues take place in poetry, art and culture,” Evan shared. “We are honored to bring our American sensibility of openness and inclusion to Paris, where luxury is more about exclusivity. We embody a consumer-centered philosophy which is what we’ve built the business one.”

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