Following the successful collaboration that accompanied her announcement as Escada’s house ambassador – a special edition of the brand’s iconic Heart bag – global sensation Rita Ora has now collaborated with the house on a capsule collection that at once embodies the Esacda brand and her own innate sense of style.
“Rita has such a bold and positive energy that she really embodies what our brand stands for. This creative collaboration marks a new era for the brand as we look to engage with new audiences in exciting and unexpected ways,” says Iris Epple-Righi, CEO of Escada, about the partnership with the new brand ambassador.
Taking Rita’s favorite color, red, as its starting point, this Escada x Rita Ora capsule at once pays tribute to the house archives and its contemporary vision. The codes of the mainline collections are reinterpreted through a new lens: curved shoulders and structured tailoring now rendered in bright viscose jersey or thick denim; crisp woolen blazers inset with terrycloth hoods; the elegance of the Escada woman given a sporty sense of off-duty ease.
Here is Rita’s complete wardrobe explored through the context of Escada, from casual athleisure to high-impact glamour and executive workwear. “Escada helps women be the best version of themselves, and that is always something to be celebrated – their designs just make you feel confident,” she explains. “I’m so pleased to be collaborating with a brand that champions female strength and puts the empowerment of women at the forefront of everything they do.”
Shop the interactive lookbook as you hover over the items of interest and review the details to purchase online.