NINA RICCI ‘LES BELLES DE NINA’ FRAGRANCE AD CAMPAIGN
Nina Ricci launches 'Bella' the latest heroine to join the 'Belles de Nina' fragrance collection.
July 16, 2018
The signature Nina Ricci ‘Les Belles de Nina’ perfume enlists three new faces for its latest campaign launching the new ‘Bella’ fragrance, the third chapter in the saga of modern princesses.
Models Barbara Palvin, Sonia Ben Ammar and Estella Boersma appear in the advertisements. The ‘Luna’ and ‘Nina’ scents also welcome the new ‘Bella’ perfume in a green apple bottle.
The fragrance is a fresh and vibrant acidic floral-fruity, dominated by “indulgent” rhubarb and the “romantic femininity” of Rose Jelly notes. The sweet and green accord of rhubarb consists of green citrus notes, rhubarb itself and vanilla. The Rose Jelly accord includes aromas of rose, freesia and white musk.
The bottle keeps the signature apple shape of the line, this time decorated in pop green, which is intending to be daring and magnetic. Golden leaves and a ladybug adorn the top of the bottle.
Following on from its original debut 10 years ago ‘Les Belles de Nina’ comes complete in the brand’s iconic lacquered apple-shaped bottle with a touch of blue, leather additions and golden leaves, whereas a transparent blushing red and silver leaves adorn the Les Belles de Luna. Each is complete with the label’s coveted signature, which is carefully crafted on to the leaf of the design.
To celebrate the new fragrance launch, Nina Ricci looked towards ‘Nina,’ ‘Luna’ and ‘Bella’, to tell the story of an inseparable friendship.