CHLOÉ FALL 2017 AD CAMPAIGN
Chloé girls take over the streets with Parisian prettiness for Fall.
August 18, 2017
Models Birgit Kos and Luna Bijl star in the on-location shots captured by Charlotte Wales for the Chloé Fall 2017 ad campaign. The pair exude pure Parisian chic posing in breezy blouses, printed dresses and wide-leg pants. Stylist Jane How also spotlights accessories such as sunglasses, the brand’s signature bags and retro inspired footwear.
In a whimsical adaptation of the indie heroines of late 70’s New York, the Chloé Fall 2017 collection encompasses a filmic wardrobe of pieces fit for free-spirited character actresses like Meryl Streep or Shelley Duvall. Translated for today, their carefree attitude emerges as soft, utilitarian silhouettes with romantic details, in dusty shades from off white to butter yellow, marigold, pale mint, carmine, cinnamon, and silver grey.
For Fall 2017, the new Owen double-strap shoulder bag is crafted in leather and suede, with an architectural barrel shape, chunky brushed gold hardware, and knotted tassels, while the Nile, the Faye backpack, and the Drew return in new colourways. On foot, leather ankle boots feature a block heel, a decorative leather-laced placket and scallop edges, whilst delicate strappy sandals are adorned with a twisted leather bow detail sprayed with metallic studs.