JIMMY CHOO PRE-FALL 2020 CAMPAIGN FILM FEATURING KATE MOSS

JIMMY CHOO PRE-FALL 2020 CAMPAIGN FILM FEATURING KATE MOSS

Introducing the latest instalment of theJimmy Choo #INMYCHOOS series featuring iconic supermodel Kate Moss.

June 26, 2020

The Jimmy Choo Pre-Fall 2020 collection is a fusion between bohemia and elegance, epitomized by Kate Moss. Expect free-spirited prints, bejeweled and tasseled sandals and modern hobo handbags, each detail evoking a nomadic-mood.

“I would describe my style as eclectic,” smiles Kate Moss cocooned in a flurry of feathers on set for the Jimmy Choo Pre-Fall 2020 campaign. While that is of course, completely accurate, it somewhat undersells the power and influence that her singular sense of taste has had across the globe.

A mix of vintage and contemporary, both polished and barefoot, a style that feels familiar, yet also vital and brand new, Moss’ signature look has changed the way women dress over the past 30 years.

Underlying that eclecticism is her confidence to break the rules and assert a sense of liberty—one of the guiding inspirations for Pre-Fall 2020’s Bohemian Glamour collection.

The collection showcases a ditsy print, reflecting the free-spirited mood. Expect 24:7 Icons in fresh blushing shades, sandals with unique jeweled embroidery and wedges with contemporary weaving.

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