Miley Cyrus is captured in a new light, stripped-back and immersed in the core codes and archetypal expressions of Maison Margiela in the Fall 2025 ad campaign.

“The nudes by Paolo are so iconic and signature to his art. Standing naked for a fashion campaign felt major, all I wore was body paint and the signature painted Tabi boots. In that moment, Margiela and I became one,” said Miley Cyrus.

The singer wears emblematic pieces from the collection, including its deconstructed tailoring and second-skin bodies, complemented by the new interpretation of the 5AC bag and the classic Tabi boots. Some images portray the artist in a state of undress, her body painted white in homage to the Maison’s white-overpaint bianchetto technique introduced in 1989.

Originally employed on furniture in the Maison Margiela studio, bianchetto reduces the surface of objects, garments, and bodies to a white canvas, enabling the revelation of the trace of time. In the process, it becomes a symbolic veil, distilling the essence of form and material.