This summer, Marc Jacobs and Doja Cat deliver the ultimate staycation – no plane ticket required. Fashion and music collide in the show-stopping Pre-Fall 2025 collection, spotlighting sculptural shapes, vivid colors and iconic day-to-night essentials.

“Jealous Type,” a shimmering blend of ’80s pop and soul, sets the tone for the visuals. Escapism is brought to everyday life, following Doja Cat through a dreamlike city Staycation—where a construction site becomes the perfect place to catch some sun, and a bus stop transforms into a personal spa – her bold authenticity and playful glamour always on display.

“Being on vacation isn’t about where you go,” says Doja Cat. “It’s about how you show up—whether you’re just enjoying the city or soaking up the sun at the beach. This Marc Jacobs campaign is about living life and serving looks. It couldn’t be a more perfect stage to preview my new music, where retro glam meets a little soul.”

At the forefront of the campaign is the latest addition to the core bag offering: the Dual Bag. First featured on the Marc Jacobs runway, the Dual Bag embodies versatile duality; understated luxury and everyday practicality, sculptural form and color-soaked hues with unexpected details. Additional styles—the Snapshot Pochette, Large Denim Chain Sack, and Glam Claw Clip Shoulder Bag—are introduced this season. Paired with the latest ready-to-wear and footwear of the season, these new styles are designed to transition effortlessly between summer days and nights.