Inspired by the Modern Mogul’s own creative process, the Stuart Weitzman Spring 2025 campaign showcases how Issa Rae does it all — but on her own time and her own terms, and while wearing the new collection. It also marks the launch of the global luxury footwear brand’s first-ever Sunglasses Collection. With this expansion, the brand further reinforces its commitment to accessorizing multifaceted, multihyphenate women to inspire them with confidence for all their everyday moments.

“I love this brand and it’s a privilege to continue our partnership for Spring 2025 to celebrate women everywhere who juggle a million things at a time, while still raising the bar — all while looking stylish in their Stuart Weitzman shoes and shades,” said Issa Rae.

The campaign’s striking imagery is inspired by Rae’s own creative process to capture an I’m-offline-don’t-bother-me-because-I-control-my-own-destiny energy. Lensed by fashion photographer Philip-Daniel Ducasse, the campaign features her lounging by the pool, taking calls in the hot tub, reviewing scripts solo and prioritizing herself above all to achieve her best work, while also highlighting her signature humorous, playful and unapologetic personality.