The sense of the real and the possible is always enhanced by an ineffable ability to capture magic in the lightness of a movement, surprise in the shimmering of an embroidery. The driving force behind this coherent yet evolutive vision is, always, the dialogue between Alberta Ferretti and women, which this Pre-Fall 2024 season materializes in an idea of elegance that is not brash nor loud, but rich in nuances.

Working with a neutral and cosmetic palette of dark grays and blacks, champagne hues, pinks and light blues, Alberta Ferretti imagines a wardrobe that crosses moments and occasions that are as many facets of the female personality: pragmatic in the long coats, parkas, trench coats and safari jackets worn with pleated or denim trousers, bold in the lizard-effect leather jackets worn with satin shorts, ethereal in long draped and bias-cut dresses that dance around the body.

The silhouette is fluid and vertical, with a continuous play of dialogues and contrasts between masculine and feminine: checked or striped shirts, in jacquard organza; trousers that are pleated like skirts; pleated miniskirts.