PRADA LINEA ROSSA 2024 EYEWEAR CAMPAIGN FILM STARRING JAKE GYLLENHAAL

PRADA LINEA ROSSA 2024 EYEWEAR CAMPAIGN FILM STARRING JAKE GYLLENHAAL

Jake Gyllenhaal stars in Prada Linea Rossa's eyewear campaign shot at the Luna Rossa Prada Pirelli base in Cagliari.

July 5, 2024

An exploration of the intense world of high-performance sailing, the Prada Linea Rossa 2024 eyewear portraits document Jake Gyllenhaal and the Luna Rossa Prada Pirelli team while preparing for the race.

Echoing the upcoming sailing competition, the new 2024 Prada Linea Rossa eyewear capsule collection features a contemporary aesthetic with the utmost technological excellence. The aerodynamic wraparound design defines the ultra-light frames, characterized by a powerful color palette featuring silver finishing inspired by the new AC75 Luna Rossa boat, a design masterpiece whose lines are as innovative as the new eyewear collection. The highly functional lenses protect from sunrays and enhance peripheral vision, suitable for the extreme conditions of sporting challenges.

A special signature inside the temples highlights the geo-coordinates of the Barcelona Luna Rossa base, recalling the place where the most crucial phase of the adventure will begin.

Prada Linea Rossa embodies fashion and function, focusing on contemporary aesthetics and technological excellence. The collection’s approach emphasizes innovation, quality, and style, creating sophisticated and practical pieces for modern, active lifestyles.

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