Stella McCartney debuts a limited-edition SOS capsule in celebration of Earth Day 2024, with a concise edit of ready-to-wear, vegan bags and footwear crafted from 100% sustainable materials.

SOS iconography reinterprets a motif from the brand’s ‘We Are the Weather’ collaboration with author Jonathan Safran Foer. It is rendered on box unisex t-shirts crafted using regenerative cotton sourced from SOKTAS, a farm in Turkey that Stella McCartney has been supporting in transitioning to regenerative practices since 2019.

The focal point is the S-Wave Sport trainer, crafted from 100% sustainable materials, including an upper and tongue made entirely from hemp – a plant-based fibre that does not need aggressive pesticides to grow and purifies both air and land, converting carbon dioxide into oxygen whilst cleaning contaminated soil and enriching it with nitrogen. Stella’s most sustainable sneaker to date, its lining is in recycled cotton, its laces and embroidered SOS are recycled polyester, and its sole is vulcanised recycled rubber.

Amazon green jumpers are knit in ethically sourced RWS-certified wool alongside unisex long-sleeved Polar White jersey tops in a blend of organic and recycled cotton. Accessories are trimmed with recycled materials and crafted from a sandy beige organic cotton – a fibre Stella McCartney has pioneered in the luxury industry since 2008, using up to 70% less water and no harmful chemicals compared to conventional cotton.

Protecting our shared tomorrow through innovation, Stella is also a cofounder of SOS Fund – a $200M investment fund empowering the next generation of sustainable innovators.

Shop the collection here.