In the Fendi Fall 2024 RTW collection, Kim Jones explores an ease of dressing where London nonchalance meets Roman freedom, and utility becomes a statement of intent. Here luxury is found in the sumptuous comfort and strident confidence the clothing and accessories give the wearer to express themselves.

“I was looking at 1984 in the Fendi archives. The sketches reminded me of London during that period: the Blitz Kids, the New Romantics, the adoption of workwear, aristocratic style, Japanese style,” said Kim Jones, Artistic Director of Couture and Womenswear.

Starting with the rigour of tailoring, a feminine sensibility that embraces the austerity of sinuous lines in a more rounded silhouette, utilises the graphic precision of rich, compact wools. While layered wool coats are casually tied and belted. Knitwear can appear as sleek, layered second skins in silk ribs or more vernacular. Utilitarian dresses take on a more ‘tailored flou’ sensibility, simultaneously practical and elegant with toughness in attitude and are contrasted with tulle and organza transparencies, printed with Roman statuary or embroidered with disruptive dots. At the same time, shearlings and leathers come into their own with a tour de force of techniques.

In the bags by Silvia Venturini Fendi, Artistic Director of Accessories and Menswear, past styles are deconstructed and revivified, constructions softened and reconfigured. Eschewing embellishment and embracing tactility and utility, sumptuous leathers in rich, natural colors dominate new versions of Peekaboo, Baguette and By The Way bags. While introducing the new Simply FENDI, a soft satchel that is accompanied by the Roll bag, a new rounded shopper.

Go behind the scenes as models prepare to walk the Fendi Fall 2024 runway show.