David Yurman‘s newest global brand ambassador, actor and director Michael B. Jordan, is the face of the brand’s first-ever Men’s High Jewelry collection – The Vault – and 2024 campaign.

“The theme of this campaign is where all artists thrive to be: being your own person,” said Michael B. Jordan. “We all bring something different to the table; it’s what makes us unique. Working with David Yurman has given me the chance to work with artists to create something universal, classic and reimagined.”

Marrying 20 years of design innovation, engineering experience, and storytelling, David Yurman’s ‘The Vault’ collection marks a significant milestone and new category for the brand and the industry, reinforcing the brand’s positioning as the leader in men’s jewelry. For Yurman, the creation of Men’s High Jewelry is a natural progression of his continuous passion for the highest form of his craft and collecting the most exquisite gems and antiquities to realize these pieces.

Inspired by architecture, mythology, and nature, the 30-piece assortment consists of bold necklaces, bracelets, rings, and cufflinks. Utilizing the highest form of jewelry making and artistry – as well as techniques borrowed from the world of high watch-making – ‘The Vault’ designs feature bespoke cuts and illusion settings using hand-selected gemstones chosen for their rarity and exceptional quality. Oval links hand-set with pavé diamonds create a sparkling landscape with seamless movement and effortless feel. Each jewelry piece is meticulously crafted by master artisans and transformed by exceptional custom diamond cutting and setting to create bold stone treatments with a low profile.

‘The Vault’ collection will be available exclusively by appointment in select David Yurman stores.