GUCCI 2024 HIGH JEWELRY AD CAMPAIGN

GUCCI 2024 HIGH JEWELRY AD CAMPAIGN

The narrative unfolds through new portraits of Daria Werbowy, shot by David Sims at Chateau Marmont in Los Angeles.

January 29, 2024

Envisioned by Creative Director Sabato De Sarno, Gucci presents a new chapter of the story dedicated to its 2024 High Jewelry collection, a testament to the House’s unique craftmanship, artistry, and attention to detail.

Featured in the campaign are pieces from the Gucci Allegoria collection, the House’s latest selection of High Jewelry capturing nature’s glorious transformations through the unrelenting changing of the seasons.

As an allegory of the cycle of the four seasons, Gucci Allegoria magnifies nature’s ephemeral beauty as the collection plays with antique stones and eclectic cuts. Unique designs cast a light on a plethora of precious stones in bold rich tones generating a crescendo of emotion and joie de vivre.

Daria wears a necklace and matching bracelet in yellow gold with yellow sapphire, tourmalines and diamonds, and earrings in white gold with paraiba tourmalines, emeralds and diamonds.

BE FASHION FORWARD

Receive direct access to exclusive interactive online shopping, latest designer collections, celebrity features and collaborations, and daily fashion news.