Proenza Schouler‘s relaxed Fall 2023 ad campaign captures Chloë Sevigny in her natural habitat, embracing her innate beauty in New York City.

First, she wears Proenza Schouler’s trademark leather goods, featuring a rebellious motorcycle jacket lined with curled fur trimmings. Photographer Davit Giorgadze brings his lens up close and personal, taking Sevigny outdoors in a long-haired coat primed for wintertime. Leaves fall in the background as the actress stands streetside in all-white suiting, completing the campaign inside Sevigny’s NYC home.

The collection depicts a single day in the life of Proenza Schouler woman from forty distinct perspectives. It encapsulates her demeanor, emotions, sensitivity, and style, as well as her femininity. Designers Jack McCollough and Lazaro Hernandez dig a little deeper and explore her inner world, beyond her attire and exterior appearance.