Since the Givenchy Beauty  Eau de Parfum was launched in 2020, Irresistible Givenchy has unfolded its magnetic power to draw us into a dance with liberating vibes. In 2023 a new wave of tenderness and sensuality unfurls. The Givenchy Beauty Irresistible Rose Velvet Eau de Parfum unveils the most charming, carnal facet ever where hearts now beat to the rhythm of an enveloping fragrance exuding a true skin-to-skin attraction.

Both strong and delicate, the emblematic franchise bottle sports an inside lacquer revealing the bright opaqueness of a powdery pink shade. Its prismatic facets become textured while a pink metallic ribbon galvanises the neck of the bottle, adding a touch of ultimate refinement. In compliance with Givenchy Parfums’ social and environmental responsibility policy entitled “Dare to Reinvent”, the bottle of the Irresistible Rose Velvet Eau de Parfum is composed of 20% recycled glass.

Velvety and enveloping, the new Eau de Parfum was created by the trio of master perfumers Fanny Bal, Anne Flipo and Dominique Ropion. It is made up of a delicate quartet of roses embracing a milky patchouli to unveil the unspoiled tenderness of a sensual, passionate attraction. In the head notes, the natural quality of Burgundy blackcurrant meets the sparkling sweet facets of neroli from Tunisia. The fragrance reveals a pastel, juicy tone, before releasing in the heart notes the asserted femininity of the four exceptional roses.

A radiant Fran Summers continues to gracefully embody the youthful energy highlighted by the Irresistible range. In the ad visual shot by Harley Weir, her dreamy gaze and disconcertingly natural attitude are utterly compelling.