CHANEL PREMIÈRE ORIGINAL EDITION TIMEPIECE COLLECTION FILM
Chanel brings back the Première watch which was originally launched in 1987.
October 26, 2022
In 1987, Chanel presented its first watch creation, the Première watch, designed for women by its Artistic Director Jacques Helleu. Choosing the octagonal shape of the stopper of the N°5 perfume bottle for its case and dressing it in black lacquer and with interlaced leather and chain strap of the quilted bag for its bracelet.
In 2022, Chanel brings the Première watch back to light in a version subtly revisited by Arnaud Chastaingt, Director of the Watchmaking Creation Studio with the Première Original Edition.
The Première dial and beveled glass are instantly recognizable by their octogonal shape. A geometry directly inspired by the stopper of the N°5 perfume bottle, which in turn recalls the outline of place Vendôme, which Gabrielle viewed from her suite at the Ritz. This icon is joined by another one: the interwoven leather and chain strap of the iconic quilted bag. The Première makes it its flexible bracelet, fitted with an incredibly refined clasp. Thus the Première plays with these icons to create a new one, one that will endure the test of time.
A black lacquer dial set within a gold octagonal case: the sleek surface stretches out, unruffled by the passing of time. There are no numerals or indices, no second hand or date display. Under the beveled glass, two pared-back hands finished in gold move in this microcosm of infinity, while a crown set with an onyx cabochon completes this two-tone geometry.