Virgine Viard leaves room for experimentation as the Fall 2022 Couture show continues off of the previous show.

July 12, 2022

The Chanel Fall 2022 Haute Couture collection by Virginie Viard comes to life in graphic silhouettes nuanced with precious tweeds and sophisticated embellishment. Constructivist inspirations invoke geometric statements through optical illusions imbued with lightness and a resolute modernity.

“In this new collection, there are suits, long dresses like Mademoiselle Chanel imagined them in the 1930s: fitted to the body even though they have strong shoulders here, and pleated dresses like the wedding dress for instance. And lace too, inlaid, reworked, not embroidered, but repainted. The palette consists of bright green, khaki, beige, pink, lots of black and silver,” said Virginie Viard.

Round shoulders, square backs, embroideries with geometric shapes and patterns are a nod to the 1930s, while also looking back to the 1970s, they resonate with the constructivism of a very “graphic” décor. A key word to which Karl Lagerfeld was particularly attached.

Invited by Virginie Viard, Pharrell Williams opened the Fall-Winter 2022/23 Haute Couture show with an exclusive track for the House unveiled in a short film by Xavier Veilhan. Returning to his roots, the musician and CHANEL ambassador exhibited one of his first musical talents – that of playing the drums – in a tweed jacket embroidered with silver geometric motifs.

Moments after the Fall-Winter 2022/23 Haute Couture show by Virginie Viard, ambassadors and friends of the House Caroline de Maigret, Keira Knightley, Anna Mouglalis, Maggie Gyllenhaal, Marion Cotillard, Karidja Touré, Anamaria Vartolomei and Sébastien Tellier share their insights from the front row at the Étrier de Paris equestrian centre.


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