CHRISTIAN DIOR ADDICT LIP GLOW CAMPAIGN FILM STARRING CARA DELEVINGNE

CHRISTIAN DIOR ADDICT LIP GLOW CAMPAIGN FILM STARRING CARA DELEVINGNE

Discover the new playful campaign of Dior Addict Lip Glow, the No. 1 color reviving lip balm.

May 10, 2021

Christian Dior unveils its Dior Addict Lip Glow campaign with new shades starring Cara Delevingne and models He Cong, and Lineisy Montero, draped in rosy hues while wearing shade 001 Pink.

“Everyone’s natural lip shade is different. For example, you could have rosewood-colored lips, or pale pink lips. That’s why Lip Glow is available in a palette of varied, inclusive shades for everyone,” explains Peter Philips, Creative & Image Director of Dior Makeup.

The iconic Dior lip balm is reinvented with a formula composed of 97% ingredients of natural origin. Infused with cherry oil, shea butter and vegetable waxes, this lip balm wraps the skin in a soft cocoon and deposits just the right amount of lip care.

The subtle shine of each shade brings out the radiance of the complexion. The lips balm’s Color Reviver technology ensures 6 hourse of custom glow.

Dior Addict Lip Glow lip balm is also housed in a new case, directly inspired by the Dior Couture oblique motif and stamped with the iconic Dior logo. It still displays the delicate translucent finish that evokes its subtle makeup finish.

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