BOTTEGA VENETA SALON 01 AD CAMPAIGN
Daniel Lee changes his casting approach this season for Bottega Veneta's Salon 01 campaign.
February 9, 2021
Daniel Lee enlists two accomplished creatives — German conceptual artist Rosemarie Trockel, and the Ugandan-born British actress, composer, and playwright Sheila Atim — to take part in the Bottega Veneta Salon 01 ad campaign.
For the Salon 01 show, Trockel had created a book of photographs and reflections on clothing, style and coming of age, called “The Importance of Wearing Clothes.” The book formed part of a haul of imagery and creative inspirations that Lee had sent to press and members of the industry ahead of showing the Salon 01 show film in mid-December.
Other models include Nora Svenson, Nikita Stsjolokov, Ottawa Kwami, Emil Schueler and Andrea Risso.
Color and texture spring from the hyper-realistic images, with Trockel standing at the edge of a small wooden dock dressed in an emerald green robe. Atim’s snappy green skirt suit matches the sofa on which she’s lounging, and the plants in the background of the shot.