BALMAIN SUR SEINE FALL 2020 HAUTE COUTURE COLLECTION
Balmain celebrates 75 years of refined Parisian craftsmanship with a Couture presentation on the iconic Seine River.
July 13, 2020
Celebrating, along with thousands of our fellow Parisians, under the bluest of summer skies and surrounded by the incredible beauty of Ville Lumiere, Balmain Sur Seine highlights 75 years of refinement, craftsmanship and elegance—and the house’s 21-Century vision that is built upon the strongest of foundations.
“Balmain is all about optimism, and after this period I wanted to bring back this optimism that this brand has been known for,” said Olivier Rousteing, Creative Director at Balmain.
The show was conceived in close collaboration with Beyoncé’s art director, Andrew Makadsi, as well as with choreographer Jean-Charles Jousni, and a live musical performance was hosted by Yseult.