SHOP THE MIU MIU CHINESE NEW YEAR 2020 COLLECTION
This Lunar New Year, the brand reveals the multiple aspects of the Miu Miu woman.
January 16, 2020
Shop the interactive Miu Miu Chinese New Year collection, celebrating the symbolic holidays by giving a voice to the Miu Miu Woman.
Through a modern form of immediate interview we will understand how subtle this woman is, delicate but though, educated but eccentric, rebellious but elegant, confident about her uniqueness. She enjoys vibrant and dense colors such as the ones her personality embodies. She embraces the Lunar New Year with all the symbols it has to offer and wants to share her culture.
Captured in a sophisticated imagery, an abstract and minimal setting. Celebrating Lunar New Year’s iconic color scheme.