MCM HOLIDAY 2019 CAMPAIGN FILM
MCM's festive campaign imagines a perfect flight.
December 6, 2019
See Tanner Reese, Vanessa Hong, and Sami Miro navigate festive season travel with the MCM Holiday 2019 campaign. MCM celebrates jet-set festive fashion and accessories this holiday.
Showcasing cozy items slightly more breathable than Fall 2019, the MCM Holiday 2019 campaign showcases the brand’s essential wares in a shoot hosted by New York’s John F. Kennedy Airport, in the TWA Hotel. Sami Miró, Tanner Reese and Vanessa Hong model the comfy wares, highlighting the branded layering pieces, cozy sneakers and new takes on MCM’s classic leather goods.
MCM’s matching sets of branded jackets and trackpants set the tone for the cushy looks, with pajamas, leather eyemasks and branded beanies offering an effortless counterpoint to often-chaotic holiday travel. The new sneaker lineup anchors the loungey looks, offering a sporty complement to the leather fanny packs, backpacks and luggage.
Naturally, MCM’s accessories are the star of the campaign, with classic black handbags bolstered by bold splashes of primary color, gradient treatment and even some striking metallics, all accentuated by stylized MCM branding and glistening premium hardware.