The Cameo is an emblem of fearlessness, elevation, creativity and joy — everything Fenty stands for. More than a sisterhood, Fenty is a coming together of powerful women.
Cameos have found their place as prized, meaningful works of art, from Ancient times through to the Renaissance and Neo-classical periods, and beyond. They have elevated universal tales of love, loss and magic, to portraits and mythical figures. Fenty owns the myth, honoring a new, contemporary heroine.
Oval-shaped, embellished with pearls and Swarovski crystals, the luxuriously embossed Fenty Cameo jewels frames the profile of a singular, young, black woman.
Shot by Nigerian photographer, Ruth Ossai, the Cameo campaign iconizes its all-female cast who wear the emblem with pride. Ruth’s vibrant backdrops layer frames of beauty.