Aquazzura by Founder and Creative Director Edgardo Osorio opens its first boutique in Seoul, with Partner Lee & Han.

October 21, 2019

Set in the prestigious frame of The Galleria Department Store Luxury Hall West, located in the famous Gangnam District, the new Aquazzura store in Seoul features a unique concept emulating the brand’s Italian flair.

“I’m so happy to finally be able to welcome all the Aquazzura clients of the country into our new home at The Galleria”, says Edgardo Osorio, Creative Director and Founder of Aquazzura. “I wanted the boutique to have a fresh take on Modern Italian interiors reflecting the brand’s ‘Dolce Vita’ lifestyle”.

The interiors, conceived for the Seoul store by the Casa do Passadiço Studio, are defined by vibrant colors. The green mint boiserie walls are enlightened by the gold brass shelves while the marble floor, the cash desk and the ceiling display the Aquazzura distinctive black and white stripe code. The handmade wool carpet, the black and white suzani embroidered sofa and the vintage chandelier in Murano glass give the location an unmistakable refined touch.

Each piece is carefully made by talented artisans, creating a contemporary yet elegant and comfortable space, where the shoes have the leading role.

The Aquazzura Luxury Hall West Boutique will provide a unique customer experience offering the latest collections and the most iconic shoe styles of the brand, with a selection reflecting the fashion-conscious international clientele of the city.


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