BLUMARINE FALL 2019 AD CAMPAIGN

BLUMARINE FALL 2019 AD CAMPAIGN

Hannah Ferguson hits new heights as the face of Blumarine's Fall campaign.

August 23, 2019

Captured by Carin Backoff, the Blumarine Fall 2019 ad campaign reinterprets the delicate femininity and the romantic spirit, typical of the brand, with a graphic, dreamlike, light eye. The Blumarine woman, ethereal and elegant, is interpreted by Hannah Ferguson, American supermodel with sensual and refined beauty. In the background, the sky of New York, intense and variable, with white and impalpable clouds or nimbose colors.

The maison’s DNA is fully expressed in a collection where red roses and iridescent animalier patterns alternate harmoniously, in a pure and contemporary atmosphere.

This collection exudes the sense of beauty and harmony which has always inspired Anna Molinari, “The Queen of Roses”, with all her passion, the feelings, the whole experience of a lifetime together with her love for a  seductive femininity, intriguing and a little diva-esque, with sensuality and a touch of a playful lightness. But also very up-to-date: it’s Blumarine for today’s world.

The Blumarine Fall 2019 ad campaign is quintessentially Blumarine; it is a celebration of its exquisitely feminine style and of its romantic atmosphere and dreams.

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