DAVID WEBB FALL 2018 AD CAMPAIGN
A modern vision of the quintessential David Webb woman — daring, dynamic, fiercely individual — turning everyday moments into occasions for revelry.
August 24, 2018
Lensed by artist and photographer Juergen Teller, the David Webb Fall 2018 ‘Everyday Revelry’ campaign celebrates the irreverent spirit that has always been, and continues to be, David Webb’s signature.
Shot in a private apartment in New York City, the images feature a cast of women known for their electric personalities as much as their beauty — legendary supermodel Pat Cleveland; her daughter, model Anna Cleveland; award-winning filmmaker Chiara Clemente and her sister, noted chef Nina Clemente — in snapshots from an intimate family gathering.
Just as David Webb, the house’s founder, said that jewelry was “meant to be worn, not kept in the vault”, the platform will highlight the idea that glamour isn’t reserved for the evening – and everyday life is occasion enough to wear David Webb.
Joining Pat, Anna and Juergen were Nina and Chiara Clemente. “Chiara and Nina embody the spirit of the brand,” says Emanuel. Nina and Chiara’s daughters also make appearances in the campaign.
The jewelry featured in the campaign echoes that spirit of revelry. An array of signature David Webb motifs — hammered gold, architectural cocktail rings, carved jade and rock crystal — capture the festive, eclectic nature of the brand’s designs. The campaign showcases a luminous rock crystal, emerald and sapphire sautoir worn by Anna while caught in a spontaneous moment of laughter alongside her mother. It’s precisely that lively, unstuffy attitude that inspires this campaign. Teller, whose stark, candid style is so unlike traditional jewelry photography, was the ideal choice for bringing this vision to life.