CARTIER SANTOS DE CARTIER TIMEPIECE COLLECTION FILM STARRING JAKE GYLLENHAAL

CARTIER SANTOS DE CARTIER TIMEPIECE COLLECTION FILM STARRING JAKE GYLLENHAAL

For the bold ones only, Cartier launches a new film spotlighting its favored watch.

April 11, 2018

Cartier is proud to reveal the new Santos de Cartier film starring the Maison’s new ambassador Jake Gyllenhaal. The thrilling film is inspired by aviation pioneer Alberto-Santos Dumont and his personal quest to push boundaries and achieve the impossible.

The new Santos de Cartier watch stays true to its original philosophy by reflecting the innovative, ever-changing spirit of its own age.

In updating this timepiece, the Cartier design studios focused on comfort, intelligent proportions and respect for the aesthetic of the Santos de Cartier watch. The design of the bezel has been updated to favour the synergy between the lines of the case and the strap. These sleeker lines accentuate the stylistic dynamic of the watch. The watch is designed for a perfect fit on the wrist and has been precisely weighted and measured to optimize comfort and ergonomics.

1904, Louis Cartier granted the wish of the famous Brazilian aviator Alberto Santos Dumont: to be able to tell time while flying. The birth of one of the first ever wristwatches sealed the bonds of friendship between these two pioneers. The rounded angles of the dial, the seamless curve of the horns, and the exposed screws made for an iconic watch that would inspire countless reinterpretations.

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