Brand favourite model Julia Nobis stars once again in this season’s Giada Fall 2016 ad campaign photographed in New York by Inez and Vinoodh.

Nobis interprets the Giada woman’s effortless beauty, posing with delicate movements in images that portray the minimalist atmosphere of an intimate space, marked by gentle and elegant colors. The sophisticated shades of the new collection match with unique texture of fabrics, the tailoring finishing, the strict and feminine line, were the focus through a photographic approach creates a new perspective.

Founded in Milan by Rosanna Daolio and Redstone Haute Couture since 2011, Giada is now among the fastest growing Italian luxury brands in the world. Since its very origin, Giada has been Synonym of essential elegance and aesthetic rigor. The precision of the cut and the meticulous finishing are the distinctive codes characterizing every collection of the brand for its cosmopolitan and chic appeal.

Go behind the scenes of the ad campaign and watch how elegance comes to life.