Y-3 FIRST SPORTSWEAR COLLECTION Y-3 SPORT
Combining the avant-garde vision of Yohji Yamamoto and the innovative approach to sportswear of ...
April 15, 2016
Combining the avant-garde vision of Yohji Yamamoto and the innovative approach to sportswear of adidas, over the last 15 years, Y-3 push the possibilities of where fashion and active wear meet.
For Spring, Y-3 has launch their first dedicated sportswear collection. Once again pioneering the next generation of performance wear through their uncompromising approach and unbridled passion. From the streets of New York, and capturing the city’s defiant attitude and renegade aesthetic, Y-3 introduces Y-3 Sport, made for action, for the streets, the sidewalks and the catwalks.
Y-3 partnered with film director Nathalie Canguilhem and i-D heavyweights Alastair Mckimm and Graham Rounthwaite. The three disruptive idealists have come together to create a provocative film to mark the launch of the brand new capsule Y-3 Sport.