No detail was spared in the Coach Pre-Fall 2016 collection headlined now by the newly appointed fashion designer Stuart Vevers. The looks offer a multitude of options, where a lot of time was dedicated to the styling as well.
For his first pre-fall collection, Vevers welcomed the opportunity to finesse concepts and styles he has made a part of the brand. “I’ve used this as an opportunity to consolidate the vision of what ready-to-wear means for Coach,” he said.
A big part of that vision was strong outerwear, a key component of the brand since his arrival. The iconic varsity jacket reigned in glove-leather suede, silk prints mixed with leather sleeves and a needle-punch wool version with a patchwork yoke that continued spring’s prairie-vibe.
Spring’s printed mood was evident as well in romantic ruffle dresses and blouses done up in darker “goth” hues as well as a new landscape print on black that looked sharp on a dress with a buttoned yoke and pleated skirt. Vevers also favored “easy, throw-on, effortless pieces like T-shirts, sweatshirts and knits.” Key was a dinosaur motif on sweaters and as bag charms. Leather went beyond outerwear, as Vevers also used it for shorts, ankle-length leather pants and a star-grommet studded miniskirt.
This season it’s The Rogue bag, a soft, three-compartment satchel with overhanging top zipper and strap options that take it from top-handle to shoulder bag. As for shoes, demonstrative, thick-soled clogs featured the brand’s familiar turn-lock hardware. “Consistency is a strategy,” Vevers said. “Your customers need to know what to expect from you.”