GIVENCHY SPRING 2016 AD CAMPAIGN
Riccardo Tisci’s mantra, “I Believe in the Power of Love” flashes in the Givenchy Spring ...
December 21, 2015
Riccardo Tisci’s mantra, “I Believe in the Power of Love” flashes in the Givenchy Spring 2016 ad campaign.
“Everyone can do something very small, some gesture of love. I’m not saying this will change the world, but the world will be better. I’m a big believer in positive energy, and I’m sure this energy will spread,” he said. “People have given me so much love and so much respect and this has helped me to grow.”
The Givenchy Spring 2016 ad campaign, shot by Givenchy regulars Mert Alas and Marcus Piggott, also exalts Tisci’s sharp instincts for discovering new modeling talents — and for being very faithful to them over time.
Models included in the Givenchy Spring 2016 ad campaign include: Isis Bataglia, Lexi Boling, Leila Goldkuhl, Kris Gottschalk, Imaan Hammam, Issa Lish, Lineisy Montero and Greta Varlese. The Givenchy Spring 2016 line-up in of itself features a whole lot of lace and a touch of delicate nature to the powerful suits, lots of black and white color blocking and a feminine touch to the rather moot industrial setting. We see Natalia Vodianova and Candice Swanepoel, who are are joined by a crew of suited-up men. Gemma Ward, Mariacarla Boscono, Lara Stone, Joan Smalls, Miranda Kerr and Iselin Steiro come into the foreground as well.
“It was a very big production: 27 models. That’s a lot of people,” he said. “But at the same time it was fun because it’s like family. Everyone was happy to be there.”
The diverse casting of the spring campaign also reflects Tisci’s ambition that Givenchy — which spans everything from elaborate couture gowns to sneakers and backpacks — can outfit a broad range of women from various age groups and lifestyles.
One image shows a group of young, fresh-faced models staring down at the floor-mounted camera the brand’s lingerie-inspired collection accompanied by a short text by the singer Antony Hegarty, now known as Anohni: “I am a child on the river, and love waits downstream: A waterfall to steal my breath, and change my mind,” it reads in his tiny, tortured handwriting.
Go behind the scenes of the Givenchy by Riccardo Tisci Spring 2016 ad campaign.