In 2010, Lacoste launched its first collaboration with Peanuts, celebrating their 60th birthday. 5 years later, the Peanuts gang is back by the crocodile’s side in an even sportier mood. An event feted by a capsule collection catering to all members of the family. Hayato Kohama, Director of Special Product Design Inc., and Creative Advisor and overall coordinator for the Peanuts line said, “the Lacoste crocodile would fit right in with the peanut gang.” And we couldn’t agree more.
The principle remains the same for this edition of Peanuts Meets Special Product Design: the Peanuts characters have fun with the Lacoste crocodile, each in their own way. In 2010, four members of the Peanuts gang (Snoopy, Charlie Brown, Linus and Woodstock) were embroidered on Limited-Edition white polo shirts for adults. This year, Snoopy, Charlie Brown and Linus are back. But this time their companion is the bold little Lucy. The four stars will be embroidered on limited-edition black polo shirts sold exclusively at concept stores, and accompanied by a minicollection of sweatshirts and polo shirts for the whole family.
The Lacoste x Peanuts capsule collection features Embroideries immortalising these 4 sketches adorn the emblematic polo which comes in 3 colors – white, navy and chiné grey for adults and white, pink and chiné grey for children – as well as a navy sweatshirt.
Shop the collection here.