Discover a world of richness, attitude and energy from Balmain x H&M. A modern collection for both men and women, the collection fuses classic French couture with urban chic and feautures the Balmain signatures of craftsmanship, strong silhouettes and covetable fabrics.

Entitled “The Kendalls,” Olivier Rousteing has created a Balmain x H&M campaign music video showcasing the entire collaborative collection. Staring Balmain sweetheart Kendall Jenner leading a pack of models in a low-energy dance-off in a futuristic subway car — the same car that can be seen as the backdrop of the campaign’s print ads.

An exclusive behind the scenes video starring Kendall Jenner celebrating the launch of the new Balmain x H&M collaboration.