The Versace 2014 Fine Jewelry collection has launched its first ad campaign, shot by Giovanni Gastel in Milan. The gorgeous Russian model Asya Rosh stars in the video and is seen being made up before seducing Gastel’s lens while wearing one-of-a-kind earrings from the new high-end jewelry line from the Italian brand. The collection blends ultimate luxury with a bold fashion vibe to create the extraordinary.

With Versace announcing the launch of the Atelier Versace Jewelry collection, during the Fall 2012 Atelier Versace fashion show at the Ritz Paris, the evolution of the Versace style has demonstrated a perfect balance between the classical and the modern. Strong lines and attractive shapes have been combined with precious materials and stones handled with exquisite craftsmanship. The designs of Versace jewelry and watches have provided a definite expression of the glamorous style of the Maison.

Attention to detail and commitment to the finest quality co-exist in every Versace creation. The choice of materials is made with the utmost selectivity, reflecting the traditions and style of the brand. Each Versace creation exudes the spirit of sheer excellence.

Passion and a long manufacturing tradition come together in the Versace collections of watches and jewelry. Each item is created in the fashion-luxury spirit. The Greek key and Medusa logos, unmistakable design details, confer a distinctive signature on all Versace creations.