Featuring a behind-the-scenes look at the Tiffany & Co. Atlas II collection photoshoot with ...

May 20, 2014

Featuring a behind-the-scenes look at the Tiffany & Co. Atlas II collection photoshoot with actress Jessica Biel and celebrity stylist Estee Stanley and modeled beautifully by Karen Elson.

“I think that the Atlas collection is iconic because I feel like you can wear it anywhere – it’s sophisticated. One of the reasons that I’m attracted to Tiffany is that everything they do is very classic and elegant,” Biel says. “It’s empowering to wear this kind of jewellery – you feel strong, you feel feminine, you feel sexy. It’s who you are and who you want to be and what you want to evoke when you’re out in the world.” said Biel of the new Tiffany & Co. collection.

The latest options trace the collection’s signature Roman numerals in designs symbolic of strength and freedom. These creations distill style to its very essence; each is bold enough to stand on its own, yet graceful and uncomplicated enough to stack and layer, so that every wearer can tell their own unique story.

The versatility of Atlas is achieved with graphic elements of utmost integrity that allows them to be shaped into a crisp pattern as distinctive as its inspiration: the Atlas clock that presides over the Tiffany & Co. Fifth Avenue store, located at the crossroads of energy and evolution in the heart of New York City. This elegant pattern shines in new bangles, medallion pendants and band rings, as well as wide cuffs in a weave of numerals. Crafted in 18 karat yellow, white or rose gold, as well as sterling silver, the jewelry generates a sensuous play of light that casts a luster over dressing day and night.

Every variation on the theme reflects a tradition of excellence that over the past 177 years has made Tiffany & Co. an international house of design. Here, the highest standards of quality and craftsmanship are matched by brilliant jewelry that captures the imagination and epitomizes contemporary life. The newest Atlas jewelry collection brilliantly articulates this enduring legacy.

The Tiffany Atlas jewelry collection is available at Tiffany & Co. locations worldwide.


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