The TAG Heuer Connected Watch, an alliance between the Swiss watchmaking and the Silicon Valley technologies Intel Inside and Android Wear, is a luxury watch that benefits from over 150 years of Swiss expertise, savoir-faire and heritage as cultivated by TAG Heuer, a watch manufacture based in La Chaux-de-Fonds, the cradle of Swiss watchmaking in the middle of Alpine pastures and mountains.

TAG Heuer Connected is equipped with directional wind and weather monitoring, RaceChrono Pro capability, and Google Fit, each designed at the synthesis of style and precision thanks to its innovative interactive counters. Bold, custom themes allow numerous display options and Android Wear connects you with thousands of apps that you can tailor to your taste.

TAG Heuer Connected provides a custom suite of microapplications, including alarm and stopwatch features to optimize performance, precision, and perfection. It is built on the latest release of Android Wear with up to 4,000 available apps at the Google Play store. It is also iOS compatible.

Watchmaking craftsmanship and avant-garde innovation, the TAG Heuer Connected’s technical ingenuity is built with titanium, sapphire, and the best in class touchscreen technology.

The smartwatch is available as of November 9th in the United States reatiling at $1,500 and November 12th in Japan. The TAG Heuer Connected will follow shortly in other countries.