DSQUARED2 FALL 2018 FILM CAMPAIGN STARRING KENDALL JENNER & BELLA HADID
Bella Hadid and Kendall Jenner channel their inner Southern belles for DSquared2’s Fall campaign.
June 15, 2018
Introducing the Dsquared2 Fall 2018 ad campaign, directed by Mert Alas and Marcus Piggott, set in a retro motel room with 60s décor and colors, with Bella Hadid and Kendall Jenner.
Somewhere off a highway in the mid-West, a duo of bad girl honeys check-in to a motel room; their high hair swinging over the collar of their check shirts. They call up their guys for an in-room party. A pair of Western belles, who swear by big hair, high heels and tight denim. The scenes unfold, mirroring the inspiration for the collection’s pieces: yoked detail shirts, svelte denim and pants and embellished jackets
The supermodels pose in voluminous and curly wigs while wearing the fall season’s western inspired styles. Captured in a hotel room, Bella and Kendall model leather jackets, chic denim and yolked shirts styled by Panos Yiapanis. In the accompanying film, the girls exude sex appeal while throwing a party with male models.