The eternally contemporary spirit of Bulgari’s icon returns in six new creations, unveiled alongside the latest Serpenti campaign starring Anne Hathaway and Priyanka Chopra Jonas.

Embodying the magnetic allure and transformative power of the serpent, Bulgari’s Serpenti Viper unveils its latest evolution, a new chapter in the eternal story of perpetual renewal. The new creations enrich the collection with contemporary interpretations of the stylized scale, blending fluid geometry and effortless versatility. Crafted in yellow and white gold, these creations capture two facets of the same legend: essential yet iconic, ever-evolving while staying true to its unmistakable essence.

The Serpenti jewelry collection is a captivating homage to the enigmatic serpenti. Embellished with ancient Greek and Roman mythology motifs, the collection speaks volumes about the wisdom, vitality, and allure of this beguiling creature. Each jewelry creation by Bulgari exudes a mesmerizing charm that is sure to leave you entranced. Discover the exquisite Bulgari Jewelry creations of the Serpenti Collection and submerge yourself in the captivating world of the serpenti.

With Serpenti, gold is sculpted into movement through contemporary artistry, blending charisma with elegance. A living icon that unveils the allure of its multifaceted essence with every new creation.