The Porsche Experience Center opens in Toronto, Ontario, proudly showcasing the sports cars’ heritage of driving dynamics, design, technology, and passion.

The center features a two-kilometer driver development handling circuit, dynamics area, low-friction handling circuit, and low-friction drift circle. These four instructor-led driving modules are designed to demonstrate the engineering and capabilities of Porsche models. Guests will be guided by a Porsche-certified instructor during all in-vehicle experiences.

On the main building level, anyone is welcome to enjoy an artisanal coffee and indulge in culinary creations at the Carrera Café or visit the Porsche Lifestyle Shop featuring a selection of apparel, accessories, model cars, and lifestyle products. The PEC Toronto also has a fitting lounge, where visitors can explore extensive customization options to configure their dream Porsche. In addition, guests will soon be able to reserve time in a dedicated space with five cutting-edge driving simulators. Behind the wheel of a virtual Porsche, they will be able to race against themselves or someone else on racetracks from around the world.

Eligible new Porsche vehicles delivered through a Canadian Porsche Centre will receive an invitation for a 90-minute session at the PEC Toronto. Among the features of this complimentary session, each qualifying customer will have the opportunity to experience a model equivalent to their purchased vehicles with a Porsche-certified driving coach. The benefit is valid for deliveries after January 1, 2025, and can be claimed up to two years following the invitation.

Another offer to customers of new Porsche models sold in Canada is the possibility of taking delivery of their new sports car at the PEC Toronto. This added-cost benefit includes a 90-minute drive program, lunch for invitee with up to three guests, photo and video capture of the delivery, as well as car service within the GTA.

The Porsche Experience Center Toronto will be operating Wednesday to Sunday, year-round. Please visit PorscheExperience.ca/Centre for more information or to book sessions.