MOSCHINO PRE-FALL 2025 COLLECTION FILM
Adrian Appiolaza travels to a villa outside of Milan for the Pre-Fall collection inspired by the British aristocracy.
June 10, 2025
On the grand property, the Moschino Pre-Fall 2025 collection appears both parts playful and buttoned-up.
Formalwear is tailored sharply to the human form, with plaid sports jackets, woolen overcoats, corduroy trousers and straight dress pants checking all the boxes for a royal affair. Prints go absolutely wild, with archival smiley faces and cloud designs taking over knit dresses and button-up tops alike.
Accessories, lean into the label’s campy past: check out the fluffy pom-pom scarves, top-hat-shaped bags and miniature books that the cast holds throughout the lookbook for proof.
Appiolaza worked with Sanderson, a textile company that has regularly supplied fabrics, paints and wallcoverings to the Royal Residences since 1924, to create the artful floral prints spotted across suits, gowns and bow-tied tops. Meanwhile, simple landscape illustrations, pulled from House founder Franco Moschino’s archives, can’t help but put a smile on your face across youthful sweaters and oversized shirts.
Moschino’s Pre-Fall 2025 collection plays with the idea of nobility just as much as it embodies it.