TIFFANY & CO. ‘STRONG LIKE MOM’ MOTHER’S DAY AD CAMPAIGN

TIFFANY & CO. ‘STRONG LIKE MOM’ MOTHER’S DAY AD CAMPAIGN

The campaign honors one of the most profound bonds: the love that is shared between mother and child.

April 25, 2025

Tiffany & Co. celebrates the unbreakable strength, love and devotion of mothers with its ‘Strong Like Mom’ Mother’s Day ad campaign—a touching tribute to the women who shape our lives with resilience, sacrifice and grace.  At the heart of the campaign is a moving short film featuring real Tiffany & Co. employees and their children. In unscripted moments, children ages five to fifteen sit before the camera and share what makes their mothers strong.

As these touching testimonials unfold, the film intercuts with shots of the mothers, elegantly adorned in HardWear by Tiffany, a collection that embodies love’s transformative strength. The film closes with a montage of vintage photographs of Tiffany & Co. employees with their own mothers, adding a nostalgic layer to the story.

Tiffany & Co. has been celebrating mothers since 1837, honoring the enduring power of love and devotion through its timeless creations. This year, the Strong Like Mom campaign pays homage not only to motherhood but also to the strength that defines every Tiffany & Co. woman. Join us in celebrating the mothers who inspire us every day.

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