Starring Matt Dillon, Zelda Adams, and Steph Shiu and shot by renowned photographer Collier Schorr, the MCM Fall 2024 ad campaign takes the brand’s style intergalactic with fearless new envisionings of our house codes and motifs.

From our iconic cognac colorway to space-age silver pieces, the collection is an all-MCM quest for distinctive style that’s made to move and built to function, engineering something unmistakably new out of our core motifs and aesthetics.

Inspired by a daring mission from Earth to Mars, the brand showcases its German engineering and innovative spirit in the fashion universe. Fall 2024 vibrates with the promise of a bright new future.