VERSACE ICONS 2024 AD CAMPAIGN FEATURING ANNE HATHAWAY AND CILLIAN MURPHY
Anne Hathaway and Cillian Murphy have been tapped as the power duo fronting the new Versace Icons campaign.
April 5, 2024
Anna Hathaway and Cillian Murphy pose in the Versace Icons 2024 collection of inventive, exquisitely made clothes that fit into people’s real life and everyday needs.
“Strong, direct, iconic. For me, Anne and Cillian are two of the best actors of today. Exceptionally talented and kind people I admire and respect, looking their best. Very Versace,” said Donatella Versace, the brand’s chief creative officer
Tailoring is at the foundation of both women’s and men’s pieces. Suits break down into versatile separates which effortlessly integrate into an existing daily wardrobe. Highlights include a women’s cropped raglan jacket with couture-like rounded shoulder and matching A-line skirt featuring the Medusa ’95 across the waist. A complete series of dresses are offered; functional but feminine by day, fierce but refined by evening. A rib knitted shirt dress is a favorite of Donatella herself for its cut to the body and snaking row of Medusa buttons which when unfastened can further adjust its silhouette. The codes of the House continue across a full selection of bags and shoes, epitomized by the Medusa ’95 bag line that features the iconic signature as a belt-like detail across structured bag styles.
“I have met so many Versace women who are powerful, emotionally available, ambitious, substantive, funny, fierce, loving, singular, sexy, smart, talented, generous, very much like Donatella. I have observed that a Versace Woman is herself. I am so thrilled and honored to be considered a Versace Woman and am overjoyed to reunite with the Versace family for another Icons campaign,” said Anne Hathaway.
The Versace Icons wardrobe remains consistent but unexpected through new developments of those iconic codes of Versace—whether immediately recognizable symbols like the Medusa, a signature silhouette, material, or body-conscious cut. Men’s jackets with sharp peak lapels are in fit options of broad or rounded shoulders and feature a metal Medusa Biggie detail across the breast pocket. Single-breasted jackets crafted in lighter weight summer wool are left unlined for a modern opulent fit to the body. Iconic details elevate the everyday such as a silk Barocco print insert to the back of a water-repellent cotton trench coat. Leather is as much a code of the House of Versace as the iconic Medusa or Barocco print and a full offering is presented for both genders—coats, blazer jacket, biker jacket, shirts, dresses, and pants.
“Collaborating with Donatella—from sharing image references to selecting the music of Fountains D.C. for the video—resulted in a campaign that reflects who I am. The collection of well cut, empowering designs made from great fabric suits me perfectly,” said Cillian Murphy.