Honoring a milestone in the Maison’s watchmaking history, Louis Vuitton‘s latest iteration of the Tambour reinterprets an emblematic timepiece, showcased in a campaign starring House Ambassador, Bradley Cooper in the heart of Paris.

Embodying the Maison’s signature codes alongside the advanced watchmaking expertise of La Fabrique du Temps Louis Vuitton, the new LFT023 caliber drives the timepiece – showcasing a fusion of traditional and contemporary movement decorations.

The watch showcases a sleek gray dial with small-seconds subdial and white-gold luminescent hour markers and hands. Cooper pairs it with classic menswear staples such as a crisp white t-shirt and chinos, under a stylish fall-ready overcoat. During the film, he checks the Tambour frequently on his way to the Musee du Orsay museum.