The Mistralée mansion, located in Saint-Tropez, is a historical anchor for Chanel for the seasonal boutique. The residence with blue shutters has been transformed into an elegant boutique hosting the Ready-to-Wear and accessories collections, a selection of jewelry and watches, as well as a range of perfumes.

The boutique opens onto a vast vestibule decorated with a stained-glass window – a reference to the stained-glass of the Aubazine abbey where Gabrielle Chanel spent part of her childhood.

This spacious salon presents the Spring-Summer 2023 Ready-to-Wear collection and pre-collection, to be joined in the coming weeks by the Chanel Dakar 2022/23 Métiers d’art collection. Accessories, small leather goods and costume jewelry mingle with books and decorative objects in large bookcases.

The ground floor is also home to two other spaces. The first one is devoted to bags, including the iconic 2.55 and 11.12 bags, along with seasonal creations and new versions of the Chanel 22 bag. The second one is dedicated to summer with swimwear and beach accessories, sunglasses and from May onwards, a preview of the Chanel Coco Beach collection. Upstairs, the decor combines modern furniture with elements inspired by Gabrielle Chanel’s own apartment. A contemporary boudoir is home to the Watches and Fine Jewelry, notably the Coco Crush and N°5 collections, and the J12, Première and Boyfriend watches.

The Chanel seasonal boutique in Saint-Tropez will open its doors from April 8th until October.