In celebration of the 30th anniversary of the iconic, Pretty Guardian Sailor Moon and Jimmy Choo collaborate on a capsule collection championing shared values of bold individuality and female empowerment. A rare collaboration between Pretty Guardian Sailor Moon and a luxury fashion brand, the collection frames Pretty Guardian Sailor Moon’s pop culture influence through the quintessential Jimmy Choo prism of luxury and glamour.
“Pretty Guardian Sailor Moon is a unique global phenomenon – a manga and anime that resonates, bridging cultures and languages, speaking to different generations, bringing us all together. That is what drew me to this project, to celebrate 30 years of Pretty Guardian Sailor Moon through this collaboration,” said Sandra Choi, Creative Director Jimmy Choo.
Characterised from its inception as ‘shōjo manga’ – ‘girl’s comics’ – femininity and female power is at the very heart of Pretty Guardian Sailor Moon, just as it is embedded within every pair of Jimmy Choo shoes.
Sailor Mercury, Sailor Mars, Sailor Jupiter, Sailor Venus, their mentor cat Luna and of course Sailor Moon herself are all represented, super heroines as envisaged by Naoko Takeuchi, styled by Jimmy Choo.
“I am extremely happy that the characters and stories that came from my imagination are now loved by many people around the world. What has always been truly important to me is the youthful, pure imagination and power of the young girls. I believe that the Jimmy Choo brand also has these qualities. It is a cool brand that I love. Thank you for the beautiful products! I am extremely happy.” Naoko Takeuchi.
Shop the collection here.