GUERLAIN CHERRY BLOSSOM MILLÉSIME 2023 FRAGRANCE FILM
A poetic tribute to the Japanese cherry blossom that blooms each spring, Cherry Blossom: The Exceptional Piece is reborn each year.
February 10, 2023
In exquisite annual tradition, echoing the return of the sakura in the Land of the Rising Sun, the Guerlain Cherry Blossom Millésime 2023 is transformed in honor of the Bee Bottle’s 170th anniversary.
First, bergamot, an olfactory signature of the House, sheds its golden light on the fragrance. A fresh, subtle green tea accord recalls another of Japan’s ancient rituals, while threading the luminous overture with the heart of the fragrance through its floral tones.
In the heart notes, the Guerlain Perfumers, artisans of the sublime, have embroidered the delicate petals of the sakura blossom one by one onto the precious olfactory materials of their palette… Tender facets of almond, cherry, and powdery lilac, enhanced by a pearl-white jasmine, conjure their airy corollas.
Carried by a breeze of white musks, these flowers fluttering on slender branches herald the rebirth of spring with the most delicate of fragrances.
To capture the dazzling, fleeting beauty of cherry trees in spring, the Guerlain Perfumers drew on their full artistry, since the delicate flower does not yield its essence. Perfumers must therefore invent a fragrance which can express both the infinite grace of its flower laden branches and the emotion of those who gaze at them.
For its precious 2023 Millésime, Guerlain has asked the Ateliers Vermont, a prestigious Parisian embroidery house, to create the magical adornment of its Bee Bottle.
“We gave the bottle an expression, through all of these materials, fabric flowers, sequins, pearls, tubes, golden thread, to bring it to life,” explains Jean-Eudes Néton, the Creative Director of the Ateliers Vermont. “It isn’t just about smell: it has become tactile. Other senses have been aroused.”
This numbered edition is limited to 3,000 pieces. Each 125 ml bottle is presented with a 20 ml travel spray in its white leather sheath, as well as a funnel to transfer the fragrance.