Burberry's riveting new campaign film 'Night Creatures' fuses mystery with artistry, spotlighting the new outerwear styles.

October 12, 2022


Adventures into the unknown have been part of Burberry‘s story since the beginning, starting with Thomas Burberry’s creation of innovative outerwear. The brand continues this legacy with a film that blurs the lines between reality and fantasy.

The Burberry 2022 outerwear collection includes technical pieces crafted to navigate various adventures, from outdoor discovery to big-city explorations. Burberry Night Check – the latest iteration of Burberry’s signature pattern – nods to the brand’s love of the natural world by mirroring the night sky with bright white stars nestled in a blanket of dark charcoal blue. This seasonal color scheme animates an array of puffer jackets and tactile fleeces. Technical styles of lightweight, color-block nylon jackets exude hues of optic white and dark charcoal blue, as well as an oversized parka highlighted with Horseferry print. Burberry’s iconic trench is reinterpreted in bespoke gabardine and cut to the signature Kensington fit.

Set with the intention of celebrating the power of curiosity and exploring the unknown, Burberry’s latest campaign, “Night Creatures,” spotlights the intersection between creativity and curiosity. The film illustrates a trio of Burberry explorers tentatively approaching an undiscovered creature. Shortly after, the cast is swept up by the creature in the spirit of adventure. Entangled together, the creature and cast spin and dance. Connecting with one another to move as one. Relishing the joy and opportunity found in fearlessly embracing the unknown, they embody the bold and courageous spirit that unites adventurers. As the film draws to a close, the ensemble floats atop the waters of the River Thames and journeys into the night.


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